Publishers say books traded on Telegram and WhatsApp are costing them more than €75 million
Novels, school textbooks and audiobooks are passed around as files inside closed messaging groups. Portugal's book trade will publish an impact study before the end of the year to size the losses properly.
Book piracy has stopped living on obscure websites and moved to where everyone already is. In Portugal, novels, school textbooks and audiobooks now circulate as files inside Telegram and WhatsApp groups, and the trade puts the loss to publishers at more than €75 million.
The mechanics are simple, which is exactly why they are hard to stop. Someone buys or scans a title, drops the PDF or EPUB into a group with hundreds of members, and the file chains outwards into other groups. There is no server to take down and no domain to block. There are private conversations, which the platforms do not inspect by default.
Where it hurts most
Textbooks are the obvious case, and this is the season for it. A family with two children in basic education spends a small fortune on books in early September, and the temptation to ask someone in the parents’ group for the file is immediate. The damage does not stop at publishers either. It reaches neighbourhood bookshops, which live in large part off that annual spike.
Audiobooks are the other growth target, being light, easy to forward and increasingly in demand. And Portuguese authors, already working in a small market, watch a slice of their sales vanish leaving no accounting trace at all.
Booksellers will publish an impact study before the end of the year to measure the real scale of it. The €75 million is an estimate, and the sector wants to replace it with data. Positions and initiatives from the trade are posted in the news section of APEL, the publishers and booksellers association.
It is not the first time this year that Telegram has sat at the centre of an argument about what moves through its conversations. Earlier this month Apple pulled the app from the App Store worldwide before restoring it hours later.
By Oliver Grant
Illustrative · Photo: Marian Mirea / Pexels