Apple Maps is moving into Ford's electric cars, iPhone not required
Apple and Ford will build Apple Maps directly into cars on Ford's new universal electric vehicle platform, arriving in 2027. CarPlay carries on separately.
For years everyone waited for the Apple car. It turns out Apple would rather ride shotgun: Apple Maps is going to live inside Ford vehicles, built in at the factory, with no need for the phone in your pocket.
What will Apple Maps actually do in a Ford?
All the navigation work. Ford will use Apple’s MapKit for Automotive development kit in vehicles built on its coming universal electric vehicle platform, which brings turn-by-turn directions, natural-language guidance, live traffic, place search and EV-specific routing. It also handles battery preconditioning, the trick of warming the battery before you reach a charger so it accepts power faster.
There is a quieter and possibly more consequential piece too. Ford wants Apple’s road-level mapping data to help develop future versions of BlueCruise, its hands-free driving system.
When does it arrive?
2027 is the target, once that electric platform starts producing cars in earnest. Nothing changes for current Ford owners in the meantime, and CarPlay stays exactly where it is, running alongside rather than being replaced.
Why should anyone who doesn’t care about maps care about this?
Because it shows where the fight moved to. Apple is not building a car, but it wants to be the software layer running inside one, and Ford is happy to take high-quality map data it would otherwise have to build from scratch. Maps are no longer arrows on a screen: they are lane guidance, battery planning and the foundation of driver-assistance systems.
What follows is a fresh scramble between Apple, Google, the carmakers themselves and specialist mapping firms over who owns the dashboard. It rhymes with AMD and Nvidia fighting over whose silicon sits in the data centre, a contest that produced a 256-core server processor this week. The official technical detail sits in Apple’s newsroom.
By Oliver Grant
Image: Alexander Migl / Wikimedia Commons (CC BY-SA 4.0)