Google wants you to write a video like you'd write a text
The new Gemini Omni creates and edits video from text, images or sound. The gap between 'having an idea' and 'having a video' is getting thin.
There was a time when making a decent video meant a camera, patience and a whole weekend. Google has just unveiled Gemini Omni, a family of AI models that create and edit video from almost anything — text, images, audio, or a mix of all three.
It’s starting to roll out to the Gemini app, Google Flow and YouTube Shorts for paid subscribers. In practice, you describe what you want to see and the machine assembles it — from idea to finished clip.
What it changes day to day
For a small business in Portugal, this could mean making a social-media ad without hiring anyone or buying gear. For the rest of us, it’s another powerful tool that asks for some judgement: AI-made videos also make it easier to fool people who aren’t paying attention. As always with these things, worth a try — and worth a healthy dose of suspicion.
By Oliver Grant
Image: Photographer: Lukasz Kobus (European Commission) / Wikimedia Commons (CC BY 4.0)
